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Follow my journey as I build AI agents.

I’m Nick Wharton. I spent 10+ years building content businesses and made millions, then AI and Google updates cut most of it down starting in 2023. Now I’m rebuilding by using AI to build apps and software, without writing a single line of code. Come along for the ride.

Read the journey →See what I’m building
Shipping dailyAgents that workBuild. Write. Repeat.Zero coding backgroundDocumenting all of it
The short version

I made millions online, then AI broke it.

For 10+ years I built content businesses and made millions. A travel blog, an SEO course, a fly-fishing brand. Starting in 2023, AI and Google updates cut most of it down to almost nothing.

I’m 40, I have zero coding background, and instead of fighting AI I’m using it to rebuild. I build apps and software by talking to AI, and I document the whole thing here.

Read my story
10+
Years building content businesses
2023
When AI broke it
0
Lines of code I write
Weekly
Building in public
On YouTube

Watch me build it, mistakes and all.

Every week I post a new video on the channel: what I’m building, what broke, and how I’m rebuilding a business with AI and no code. Come along for the ride.

Watch on YouTube
How I work

A few rules I actually follow.

No guru polish. This is how I run the channel and the build.

01

Build in public

I show the wins and the screw-ups. You learn more from what broke than from a highlight reel.

02

AI is a team, not a tool

I delegate to AI like I’d delegate to people. I describe what I want in plain English and review the work.

03

Real products, not another course

I’d rather ship software I actually use to run the business than sell you a course on how to do it.

04

Zero coding background

I’ve never written a real line of code. If I can build this, the case for you doing it gets a lot stronger.

Writing

Notes from the build.

Essays and field notes on using AI to rebuild a business, the products I’m shipping, and what’s actually working.

Now building

The apps I’m building with AI.

Real software I use to run the YouTube channel and the business. All built with AI, no code from me. Each one is in beta.

YouTube Thumbnail App

Generates scroll-stopping thumbnails from your own photos, trained on the styles of top creators. Beta.

Vlog / Video Editor

Auto-edits long-form talking-head vlogs: cuts the mistakes and retakes, then adds word-synced frosted motion graphics that never cover your face. Beta.

YouTube Uploader

Publishes a finished video with an optimized title, description, chapters, tags, thumbnail, and a cards / end-screen checklist. Beta.

Come along

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